Roll up, roll up, roll up – for today only (that’s 6 February 2013), you can download my book The Science of Middle-earth for FREE from the Amazon Kindle Store. Now, you might ask, how does it profit me to give away a book, free, gratis and for nothing? Well, it works, apparently. It’s all to do with the new kind of business climate fostered by teh interwebz.

A few years ago I ran into Chris Anderson, a friend and former colleague at Your Favourite Weekly Professional Science Magazine Beginning With N, who at the time was basking in the well-deserved success of his book The Long Tail. This showed that in the internet age it is possible to make money from niche markets. Chris told me his next book was all about how – paradoxically – businesses could make money by, from time to time, giving stuff away. “It’s going to be called ‘Free‘”, he said, and, good as his word, you can get it here (though, ironically, it’ll cost ya.)

Evidently, my agent and Amazon buy into this philosophy. By giving away a book for a limited time, it allows news of a product to spread perhaps far faster than it might otherwise had it a cover price, however small.

Marketing is all about reputation and word of mouth. So, if you download my book today, which I urge you to do, right now (it’ll take hardly any time at all and cost you nothing, and if you put it off until tomorrow you’ll be too late), would you do me a favour, as I am the author that created the content?

Please, tell everyone you’ve done it.

Share the link on Facebook, LinkedIn, G+. Should you care to read the book, especially if you liked it, post a review on Amazon, Goodreads, LibraryThing, whatever social medium takes your fancy. Thank you.

Now, get clickin’ - the clock is tickin’.

UPDATE 11 Feb 2013: the number of free copies of THE SCIENCE OF MIDDLE-EARTH downloaded during last week’s free promotion was … wait for it … 471. Thank you, one and all. Now, please read it and tell everyone you know how wonderful it is, even if they have to pay for it.

About cromercrox

Cromercrox is a recovering palaeontologist, author and editor who lists his recreations as writing, beachcombing, playing hard rock organ, supporting Norwich City FC and falling asleep.
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15 Responses to FREE BOOK !!!

  1. Bob O'H says:

    OK, got it. Do I have to read it now?

    • cromercrox says:

      That’s up to you. It’s your book. Perhaps one of the parrots can read it to you as a bedtime story.

  2. Laurence Cox says:

    A pity it is only available on Kindle. I am boycotting everything from Amazon until they start paying their taxes. :-(

    • I couldn’t get a Kindle here in Canada when I bought my e-reader, due to lack of some weird kind of licensing agreement with our local ISPs. Kobo version, please!

  3. Ken says:

    You’ll have to post about how the freebie thing goes–does it lead to sales or reviews? I don’t plan to use my free days on KDP, but we’ll see…

    • cromercrox says:

      I’ll post a follow up when I know how successful this free day has been. My agent says that geting numbersout of Amazon is quite tricky, but we’ll see what we can unearth.

  4. Grant says:

    Mine is “queuing”. Just a quick note for those with Macs – you can read Kindle books via the free Kindle application. Not sure how much time is left, but I could pop up a heads-up post on my blog – ?

    • cromercrox says:

      Please do. BTW, I didn’t know there was a Kindle app n a Mac. I have one on my iPad, though.

    • cromercrox says:

      Grant – thanks so much for blogging this.

      • Grant says:

        My pleasure ;-)

        Not your problem, but Amazon’s Kindle app seems a bit stuck on the idea that I should be semi-pemanently attempting to download something that it says it can’t download and that I should try again later. Ha! (I’ll get there.)

        Best of luck with the reviews!

  5. Kobo here, not Kindle unfortunately.

    But I own an honest-to-goodness paper copy of the original work, for whatever that’s worth.

  6. Hello!
    I heard today through my friend and fellow artist/wizard Jef Murrary about this book. I consider myself a sort of Science historian and am deeply interested when it crosses into Middle-Earth. If you want some cred: I am currently enrolled @SignumU, Mythgard Instotute with Corey Olsen, currently studying under Veryln Fleiger, and am one of “The Silmarillion Seminar” participants, and LOVE Tolkien. My Kindle isn’t working though…so, HOW do I download it? PDF has worked in the past. Plus I promise to give a nice review on Amazon. :)

    Let me know what you think. You will not be disappointed and I WILL spread the word!
    Yours Fauthfully,

    • cromercrox says:

      I’m afraid I can’t send pdfs around any more – it has to be the Kindle version, or the dead tree version, which is still in print.

  7. Pingback: For Tolkien fans – The Science of Middle-Earth | Code for Life

  8. cromercrox says:

    Thanks to everyone who downloaded the book. I’m sorry it’s only on Kindle and not on other e-formats. It will be eventually!