Just… don’t.

“BRCA status” is not so long and clunky that you should feel the need to say “BRCA-ness”, as in “property X is probably related to the BRCA-ness of the cell line”.

If you absolutely must say “BRCA-ness”, pronounce it “bracka-ness”, not “bee are see eh-ness”

Please.

About Cath@VWXYNot?

"one of the sillier science bloggers [...] I thought I should give a warning to the more staid members of the community." - Bob O'Hara, December 2010
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9 Responses to Just… don’t.

  1. chall says:

    …but -ness sounds so much more cute, don't ya think? I mean, gram+iness (grampossiness) sounds so much vuter than Gram positive, right?(I have a similar thing going on where I am right now… but it's more on the note "if you are making a new list although you have an old list in excel, can't you just copy and paste instead of making a completly new one, jumbled and with cut and paste from other lists in various fonts, sizes and formats?!" I mean, really? it's barely readable…)

  2. Cath@VWXYNot? says:

    Cute…?Um, no!If you sound out "bee are see eh-ness" (eh as in Canadian eh) you will see where the problem lies :)The list thing sounds really annoying! In those situations I usually just copy and paste the whole thing into a new document and hit "keep text only", then reformat the way I want it once everything's uniform.

  3. mermaid says:

    I don't really understand contracted or new 'buzz' phrases that actually take longer to say than the original word/phrase. Example: On the ASAP (eh-ess-eh-pee) takes just as long to say as 'As Soon As Possible' – so what is the point?

  4. chall says:

    mermaid> I tend to hear it as "ehysaapp" and that is shorter than the long one.cath> I would normally do exactly that but this was in an email to lots of ppl and i thought to myself "if you really wanted ppl to understand, I could've helped you. as it is now, even i (who works with all the stuff on the list) have a problem desiphering what's going on"…..

  5. Cath@VWXYNot? says:

    Mermaid, the worst is www. It takes three times longer to say than world wide web – whoever thought that was a good idea?!I usually hear "eh-sap" too, for ASAP, but not all the time.

  6. Mermaid says:

    Yes, eh-sap is fine…"on the eh-es-eh-pee" makes no sense to me.I think people just like to sound important and cool (at least to themselves).:)

  7. Cath@VWXYNot? says:

    Well, we know just how well that works, from experience in our last jobs!

  8. Mermaid says:

    Talk about timing! At meetings this afternoon I looked up at the presentation and there, in big red letters, was "BRCA-ness". Coincidence?

  9. Cath@VWXYNot? says:

    It was probably the same person :)