{"id":685,"date":"2008-11-25T20:31:49","date_gmt":"2008-11-25T20:31:49","guid":{"rendered":"http:\/\/occamstypewriter.org\/mindthegap\/2008\/11\/25\/in_which_words_stick\/"},"modified":"2008-11-25T20:31:49","modified_gmt":"2008-11-25T20:31:49","slug":"in_which_words_stick","status":"publish","type":"post","link":"https:\/\/occamstypewriter.org\/mindthegap\/2008\/11\/25\/in_which_words_stick\/","title":{"rendered":"In which words stick"},"content":{"rendered":"<p>Last month I was asked to give a dinner speech for a Wellcome Trust\/New Scientist shindig. A few days ago, when I was tidying up the house, I ran into the forgotten goodie bag that had been thrust at me on departure. Amidst the usual haul of marketing materials, pens and cheap gadgets, I discovered something truly intriguing: a sheet of science-y fridge magnet letters courtesy of the Trust&#8217;s broadcast division.<\/p>\n<p>\n<img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.lablit.com\/images\/Magnets.jpg\" alt=\"\" width=\"450\" height=\"300\" \/><br \/>\n<strong>Attractive<\/strong> <em>Cheap and cheerful public engagement magnets may inspire<\/em> <\/p>\n<p>\n&#8220;Science,&#8221; claimed the blurb on top, &#8220;is all about stories. Stories of the everyday as well as the extraordinary. See how many you can put together.&#8221;<\/p>\n<p>\nAn enormous amount of time-wasting ensued. This, I decided, was a fantastic way to stimulate people to think about the messy human endeavor behind the scientific profession. I was well stocked for lab-essential nouns like &#8216;experiment&#8217;, &#8216;research&#8217; and the like, but there was a scandalous paucity of third-person pronouns and conjunctions. The most glaring omission was the word &#8216;scientist&#8217; itself. Nevertheless, I finally managed to come up with a plot that would not be out of place in one of my own <a href=\"http:\/\/www.lablit.com\">lab lit<\/a> <a href=\"http:\/\/www.amazon.co.uk\/dp\/0879698764\/ref=nosim?tag=lablicom-21\">novels<\/a>:<\/p>\n<p>\n<img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.lablit.com\/images\/Novella.jpg\" alt=\"\" width=\"450\" height=\"299\" \/><\/p>\n<p>\nAny resemblance to any persons living or dead is entirely coincidental.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last month I was asked to give a dinner speech for a Wellcome Trust\/New Scientist shindig. A few days ago, when I was tidying up the house, I ran into the forgotten goodie bag that had been thrust at me &hellip; <a href=\"https:\/\/occamstypewriter.org\/mindthegap\/2008\/11\/25\/in_which_words_stick\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-685","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/posts\/685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/comments?post=685"}],"version-history":[{"count":0,"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/posts\/685\/revisions"}],"wp:attachment":[{"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/media?parent=685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/categories?post=685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/occamstypewriter.org\/mindthegap\/wp-json\/wp\/v2\/tags?post=685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}