Category Archives: semantic bleaching

Clichecollisional

Headline for this story, from the Daily Telegraph‘s landing page: BORIS JOHNSON PLEDGES TO RAMP UP VACCINATION ROLL OUT The italics are mine. Perhaps I am just unusually literal-minded, or oversensitive to cliche, but this seems to mix metaphors such … Continue reading

Posted in cliche, duckspeak, ramp up, roll out, semantic bleaching, vaccination, Writing & Reading | Comments Off on Clichecollisional