Stop verbing things!

“PCR” is not a verb. Neither is “PCR up”. “Amplify up” is closer, but still wrong.
You’re looking for “amplify”.
Just “amplify”.
That is all.

About Cath@VWXYNot?

"one of the sillier science bloggers [...] I thought I should give a warning to the more staid members of the community." - Bob O'Hara, December 2010
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29 Responses to Stop verbing things!

  1. Katherine Haxton says:

    Oh yeah and you’ll be visioning next, or perhaps incentivizing? I recall certain Canadian politicians were pretty terrible at verbing 🙂

  2. Katherine Haxton says:

    Sorry about the double comment, must have been twicing or something…

  3. Bob O'Hara says:

    How is “amplify all the way up to eleven”?

  4. Cath Ennis says:

    How’s the prototyping going, Katherine?
    Bob, 11 kilobases? Ambitious 😉

  5. Kristi Vogel says:

    Blogging?

  6. Cath Ennis says:

    From “web logging?” I think that’s OK…

  7. Sabbi Lall says:

    Wait- what if when I was PCRing, I was reacting not reactioning (and I just wasn’t clear about my abbreviationing all these years)? :o)

  8. Katherine Haxton says:

    well, I’ve been thinking about blue skying instead of blue sky thinking, and joined uping instead of joined up thinking, but at the moment I’m just wine-ing and DVDing.

  9. Lee Turnpenny says:

    Aww, come on, Cath. Or the misapplication of verbs. I always think “I’m doing a western…” is a bit, er, non-specific.

  10. Cath Ennis says:

    I’ve often wondered whether Ed Southern ever says “I’m doing a me”

  11. Stephen Curry says:

    I cannae take it any more, Captain!
    To my mind, there is nothing wrong with nouns becoming into verbs as long as the meaning is clear. OK it may have generated a few cheesy-isms but I have been PCRing since the mid-nineties and have no intention of stopping. Language is a living thing. Are you about to give up kayaking Cath? Or what is the ‘correct’ verb for that? Boating? Paddling? Oh dear, it seems these verbified nouns are hard to get away from…! ;-P
    But don’t take my word for it. Read Mr Fry’s views “here”:http://www.stephenfry.com/blog/2008/11/04/don't-mind-your-language…/ for the voice of authority on these matters (or, better yet, just listen).

  12. Richard Wintle says:

    I have to agree in principle with Stephen’s reasoned response about language being dynamic and ‘living’ (although I will still take issue with the street signs one might see in certain parts of the USA, exhorting one to ‘GO SLOW’).
    However, when I read your post initially, I was inwardly applauding. Science itself is (should be?) a language of precision, so describing things accurately, using the appropriate bits of the language provided, should be encouraged.
    That’s my two cents’ worth. I’m off to re-purpose something or other.

  13. Jennifer Rohn says:

    I’m with Stephen all the way. Language is for using, and should be as muddy and messy as those toddlers in the Persil adverts. I’m partial to “PCR up” instead of “PCRing”, just because it somehow evokes big, beautiful glowing bands.

  14. Russell Turpin says:

    Verbing nouns isn’t bad. It’s their renounification that makes things a bit weird.

  15. Cath Ennis says:

    Yeah yeah, language evolves, blah blah blah 😉
    I see your point, and again I agree in principle, but I just find “PCR” very clumsy as a verb. It’s not even any quicker to say than “amplify”. And it’s even worse when it’s written (and peer reviewed, and published).
    During my time in industry I also had way too much exposure to the kind of management speak that Katherine mentioned. In my experience, people use these terms to make themselves sound more intelligent in a situation where they don’t really understand what’s going on.
    And I use “I’m going kayaking” and “I’m going paddling” about equally… and never as often as I would like.

  16. Sabbi Lall says:

    I prefer amplify too. “PCR reaction” also bugs me (in the same way the occasional use of APC complex does- stop repeating yourself!), but the “word” PCR has obviously taken on its own life and PC reaction would be confusing…Has kayaking really only been ‘verbed’ recently?

  17. Cath Ennis says:

    ATM machine, PIN number…

  18. Cristian Bodo says:

    Social scientist have been the absolute masters of verbing for decades. One of my favourite is “problematize” (which describes the act of making something a problem, a most useful ability when you’re looking for a subject for your PhD dissertation)
    You don’t believe me? Go ahead and google it! 😉

  19. Cath Ennis says:

    How did they idea that?

  20. Cath Ennis says:

    I’ve been thinking more about this, and I think the reason I don’t like “PCR” as a verb is that there was no need for a new word to replace “amplify”, which works just as well in the exact same context. Not to mention the fact that “I polymerase chain reactioned (or even reacted) up a band” just seems so… wrong.
    Other recent (and not so recent) verbings do fulfill an unmet need though. How else would you say that you paddled a kayak? “I propelled my kayak using a paddle”.

  21. Cath Ennis says:

    (Premature “submit” alert there).
    So the introduction of the verb “to paddle” streamlined the sentence without directly replacing another perfectly good word.

  22. Richard Wintle says:

    Now you’re just confusticating things.

  23. Caryn Shechtman says:

    Inspired by Matt’s call for slogans for the atheist bus…

  24. Cath Ennis says:

    ROFL!
    But should it maybe say “Scientists wordify, we just can’t help it?”

  25. steffi suhr says:

    I just saw this on a blog I found recently… I love the headline examples.

  26. Cath Ennis says:

    That’s excellent! Thanks Steffi!

  27. Caryn Shechtman says:

    Wordify, eh? That makes me think what a game of scientist scrabble would be like. The whole not in the dictionary thing would be out the window.

  28. Charles Darwin says:

    A sherrying in your direction.

  29. Cath Ennis says:

    Ta Chuck

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